Chemerical explores the life cycle of everyday household cleaners and hygiene products to prove that, thanks to our clean obsession, we are drowning in sea of toxicity.
The film is at once humorous, as we watch the Goode family try to turn a new leaf by creating and living in a toxic free home, and informative, as director Andrew Nisker works with many experts to give audiences the tools and inspiration to live toxic free.
Chemerical was one of the most interesting documentaries I have seen in a long time. What made this film so powerful was the poignancy of the pain that this family suffered from being confronted with the reality and addiction to having so many toxic cleaners in their home.– Synergy, The magazine Dedicated to Mindful Living
Filled with humour, scientific facts, animation and music makes a profound impact.
-School Library Journal
Andrew Nisker’s perspective gave us a clean escape to a toxic reality.
–Ewa Etim, Chair Green Team, ING Direct
Chemerical tackles “the toxic debate” in a truly informative and entertaining way, not only by raising awareness, but by providing simple solutions.
“The quality of the air in your home is far worse than the quality of the air outside, and that all comes down to the chemicals in everything we use to clean ourselves and our home” – says Andrew Nisker.